Thank you, Microsoft, for actually listening to your customers. After so many of them complained about your draconian online policy, they finally saw the light and realized they need to rethink their decision. Microsoft could have easily kept their arrogance, telling their customers to just deal with the decision. They didn’t make it in a vacuum – there were definitely new features and benefits this policy would introduce (like their family-sharing feature, full hard drive installations of the games), but the price was too much for many (including soldiers stationed in areas without pervasive internet).
Some companies – like Apple – can get away with the “just deal with it” attitude, but not Microsoft, not when Sony is looking to eat your lunch with a console going in a different direction. I’m glad they were smart enough to realize this before it’s too late.
Now if only someone at the NFL would take a lesson in this and reconsider their stupid bag policy. Come on NFL, Microsoft demonstrated that no company is beyond reproach, just come to your senses and follow suit. There difference here, unfortunately is that the NFL doesn’t feel the pressure of competitors. They can be as arrogant as they want. Just remember NFL, the MLB had the same level of arrogance about their sport, and gave up their superiority in the process.